Monthly Sale Flyer · October 2026 · New deals on hair, wigs, lashes and beauty every month · See the flyer

Daily Wear and Protecting the Hair Underneath

A wig worn most days is a protective style, and like any protective style it protects only if the hair underneath is being looked after. Our Roseville store at Gratiot and 12 Mile carries glueless units alongside the caps, cleansers and scalp products, open until 8:45 PM most nights.

Your hair still needs a routine

Under a wig, hair is out of sight and easy to neglect. It still needs washing, conditioning and moisturizing on a normal schedule, and it still needs the ends looked after. Take the unit off at night, or at minimum every few days, and give the hair and scalp air, a light moisturizer and a gentle detangle.

Where the damage comes from

Not the wig itself, but the friction and tension around it. Combs pressed into the same spot daily, an elastic band sitting on the same line, a cap pulled tight over the hairline. Move the combs slightly between wears, don't overtighten straps, and if you use a band, position it against a wig cap rather than directly on your hairline.

Cornrows underneath need maintenance too

A braided base left in for weeks under a wig gets the same problems as any braid style: buildup, itching and loosening at the roots. Redo the base every couple of weeks rather than leaving it until it looks bad, and wash the scalp between installs.

Caring for the unit

Wash the wig when it starts to look dull or feel coated, using a shampoo made for the fiber. Air dry on a stand rather than balled up. Store it on a stand or in a satin bag so the cap keeps its shape and the hair doesn't mat at the nape. A unit rotated with a second one lasts noticeably longer than one worn every single day.

Our Roseville store

Our Roseville store is at 28800 Gratiot Ave, at Gratiot and 12 Mile, and it has the latest Sunday closing of our four stores, at 7:30 PM. It's the closest Kelly Beauty for Roseville, Fraser, Clinton Township, Mount Clemens and anyone coming down Gratiot or I-94 from northern Macomb County. Monday through Saturday it's open until 8:45 PM.

More from Kelly Beauty

Shop online at kellybeautyonline.com   This month's sale flyer

Our four Metro Detroit stores

Online orders are picked up at our Detroit store, or shipped anywhere in Michigan for $4.99.

Kelly Beauty Supply - Detroit

15221 Houston Whittier St
Detroit, MI 48205

Online order pickup location

(313) 527-2777

  • Mon-Wed 8:45 AM - 8:00 PM
  • Thu-Sat 8:45 AM - 8:15 PM
  • Sun 9:00 AM - 6:15 PM
Get directions

Super Kelly Beauty - Eastpointe

20902 Gratiot Ave
Eastpointe, MI 48021

(586) 879-0782

  • Mon-Sat 9:00 AM - 8:45 PM
  • Sun 9:00 AM - 6:15 PM
Get directions

Kelly Beauty Supply - Warren

27750 Van Dyke Ave
Warren, MI 48093

In the Majestic Plaza Shopping Center

(586) 920-2533

  • Mon-Sat 9:00 AM - 9:00 PM
  • Sun 9:00 AM - 6:30 PM
Get directions

Kelly Beauty Supply - Roseville

28800 Gratiot Ave
Roseville, MI 48066

(586) 859-5890

  • Mon-Sat 9:00 AM - 8:45 PM
  • Sun 10:00 AM - 7:30 PM
Get directions

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