Cosmetics Store in Detroit | Kelly Beauty Supply

Matching Foundation and Concealer in Detroit

The reason people end up with a drawer of foundations they never finished is almost always the same: the shade was chosen under the wrong light, or the undertone was wrong even though the depth was right. Our Detroit store stocks cosmetics across a wide shade range, which is the part that makes matching possible rather than approximate.

Depth and undertone are two separate decisions

Depth is how light or dark. Undertone is the color running underneath: warm leans golden or olive, cool leans pink or red, neutral sits between. A foundation can be exactly the right depth and still look gray or orange on the skin because the undertone is off. Most people get the depth right on their own and the undertone wrong.

Testing it properly

Test along the jaw and down onto the neck, not on the back of the hand, which is usually a different color from the face. Let it sit for ten minutes before judging, because most formulas oxidise slightly and settle a shade deeper. Check it in daylight if you can, since store lighting flattens the difference between two close shades.

Concealer is not just a lighter foundation

Under the eye, a concealer one shade lighter than your foundation brightens; the same shade disappears. For covering a blemish, match the foundation exactly rather than going lighter, which draws attention. Color correctors work on the same logic as undertones: peach and orange cancel blue-toned darkness, green cancels redness.

Setting it so it lasts

A powder over cream products is what stops them moving through the day, particularly under the eye and around the nose. A setting spray afterward takes down the powdery finish. Both are in the same section, and buying them at the same time as the foundation saves the second trip when the base slides by lunchtime.

Our Detroit store

Our Detroit store is at 15221 Houston Whittier St, just off Gratiot near 7 Mile on the east side, and it's the one that handles every online pickup order. It opens at 8:45 AM every day but Sunday, with the latest closing on Thursday, Friday and Saturday at 8:15 PM. Coming from downtown or Midtown, Gratiot runs straight there; from the west side, 7 Mile or Davison to Conner is the quickest way over.